Paramount Taps Corporate Strategy and Development EVP Tony Driscoll to Lead Games Studio Division

June 6, 2026 - 03:55

Paramount has appointed Tony Driscoll, its Executive Vice President of Corporate Strategy and Development, to lead a newly formed games studio division. The unit will focus on creating both casual and AAA video games based on the company's extensive library of intellectual property, including franchises from Paramount Pictures, Nickelodeon, and CBS.

Driscoll, who has been with the company for several years, will oversee the development and production of titles that span mobile, console, and PC platforms. The move signals Paramount's intent to compete more directly in the interactive entertainment space, where media conglomerates have increasingly sought to monetize their film and television brands through gaming.

The studio division plans to leverage Paramount's existing IP portfolio to produce games that appeal to both casual players and hardcore audiences. While specific projects have not been announced, the company is expected to target major franchises such as "Star Trek," "Mission: Impossible," and "SpongeBob SquarePants," which have already seen success in the gaming market.

Industry analysts note that the shift reflects a broader trend among Hollywood studios to bring game development in-house rather than relying solely on external licensing deals. By establishing its own division, Paramount aims to retain more creative control and revenue from game adaptations. Driscoll's background in corporate strategy suggests the company will pursue a mix of original titles and adaptations tied to upcoming film releases.